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Artificial Intelligence is quickly becoming one of the most influential technologies shaping the construction industry. Among the latest generation of AI assistants, Claude has emerged as a powerful tool capable of analysing large technical documents, summarising complex information, supporting commercial decision-making, and streamlining time-consuming estimating activities.
This webinar provides construction professionals with a practical introduction to using Claude AI within estimating and pre-construction environments. Rather than focusing on technical AI concepts or live software demonstrations, the session explores realistic business scenarios and practical workflows that professionals can adapt within their own organisations.
Participants will examine how Claude can support the review of tender documentation, analyse specifications, identify scope gaps and exclusions, extract key project information, assist with drafting clarification questions, support subcontractor reviews, and improve document analysis. The session also introduces practical prompt-writing principles designed specifically for construction professionals, helping attendees produce more accurate, relevant, and commercially valuable AI outputs.
Alongside these applications, the webinar explores where human expertise remains essential, covering AI limitations, commercial responsibility, confidentiality, governance, and quality assurance. By the end of the session, attendees will understand how Claude can complement existing estimating workflows, reduce repetitive administrative tasks, and support faster, better-informed commercial decisions while ensuring professional judgement remains central throughout the estimating process.
Construction estimating has never been more demanding. Estimators are expected to review increasingly complex tender documentation, analyse large volumes of information, identify commercial risks, and produce accurate estimates within ever-tightening deadlines. At the same time, artificial intelligence is rapidly transforming how construction professionals work, creating both significant opportunities and understandable uncertainty.
This practical webinar explores how Claude AI can become a valuable assistant throughout the estimating process - not by replacing professional expertise, but by helping estimators work more efficiently, improve consistency, reduce administrative effort, and spend more time applying commercial judgement where it matters most.
Using practical construction scenarios and business-focused examples, attendees will discover how Claude can support document analysis, specification reviews, clarification drafting, scope checking, and information extraction, while also understanding its limitations, governance considerations, and the importance of maintaining professional oversight.
Serena Ittoo is a Mindset Musician and Transformational Coach who specialises in supporting individuals and teams to enhance focus, build resilience, and perform at their best in fast-paced working environments.
She works with organisations to deliver training webinars and sessions focused on mindset, emotional intelligence, and performance, equipping employees with knowledge and practical tools they can apply in their day-to-day work.
Alongside her training, Serena’s core work focuses on providing ongoing wellbeing and performance support for organisations, giving employees access to monthly practical tools - combining psychology, coaching and music - that they can use in real time to support their overall wellbeing, stay focused, manage their energy, and perform consistently at their best throughout the working day.